Creating a brand of impact that is also wildly profitable is possible when you have the right infrastructure in place.join now
Brand leader Intensive is a 3 month group program that will teach you how to design and create a branding infrastructure that will showcase your unique value to your ideal audience. Join a small group of fellow brand focused entrepreneurs. This group provides the perfect combination of virtual learning on your time, a peer group for support and brainstorming, and breakout sessions with facilitator, Zahra Cruzan. This program will walk you through the three phases of creating a stand out brand
Video Lessons help you move through the process with ease. Loaded with real life examples, tips, and specific action items, these videos are designed to help you feel confident you are on the right path.
10 video group conference calls. Embarking on a journey is always more valuable when you do it with others. These calls will cover everything from Q&A to checking in and making sure you are never stuck.
An exclusive members only Facebook Group with tons of support. Learn, survey, and connect with others in this powerful community.
A Comprehensive workbook done for you, fill in the blank worksheets designed to help you record your work and move through the program quickly and easily.
Get a look at what will be tackling in the next 3 months:
Clarify your vision and step into your visionary role
Identifying a Market that Specifically Resonates with your Brand Vision
(How to quickly and accurately create a market research report and how to interpret the data)
Crafting a Brand Mission and Promise of Distinction
Develop your Core Values and Brand Persona
Understanding the Most Effective Position in the market, giving you the "Irresistible Factor" for Your Audience
Structuring your product/service suite to maximize desirability and value
Get the look: Matching the outside to the inside with visual branding and design
Integrating Brand Identity into a Product or Service
Advertising and Marketing Strategy
Closing Sales and shortening sales cycles
Finding your Voice with Copy that Sells
Strategic Partnerships and Contracts
(How to leverage other's audiences to grow quickly)
Finding and Keeping talent that align with your brand
This program is designed for the SMALL business that are already up and running. This program was designed to take BIG BRAND strategies and adjust them to make sense for start up businesses with start up budgets.
When i came to brand author, my business was struggling. being the new player in a well established market was not easy and brand author helped me find my position in the market that allowed me to scale quickly."
One Complimentary ticket to a live conference in beautiful San Antonio, Texas
Once a member, always a member. You will enjoy lifetime access to all course material including updates for the lifetime of this program at no additional cost.
A Customizable Brand Guide to use as a reference for product creation, recruiting, outsourcing, or marketing